Business owners who have created their own content often feel nervous about handing over the job to someone else. How can that person write in your voice?
The trust factor is huge. You’re handing over this enormous responsibility. Will an outside writer make you sound good? But as the saying goes, you have to spend money to make money.
While some laugh at the idea of needing help to write a blog post, the fear of the empty page is not to be taken lightly.
Writing is like navigating a dark basement, packed full of dusty ideas. It’s scary down there. Here are the steps to organizing your way toward a decent blog post or newsletter for your clients and customers. Photo by Jixar.
More and more people are content consumers and curators these days. What happened to all the content creators? Photo by Lea-h.nicor.
Ouch. I’ve been working out a lot lately. I’m attending regular boot camp classes and working out with DVDs to tone up so I can wear a wedding dress in June. Some days, it hurts. Some days it feels great. All days, I’m noticing a difference. Now, what the heck does this have to do […]
On this St. Valentine’s Day, that feeling you have about your blog post or monthly newsletter might feel more like loathe than love. In the spirit of the day, let’s see if we can find the latter. Photo by SimplySteff/Flickr Creative Commons.
It sounds like a confession, “Uh, is this thing on? Oh. Hh-Hi. My name is Jennifer, and I um, well, I have cockroaches.” Still my battle against the bugs is teaching me a thing or two about content. Photo by Kodomut/Flickr Creative Commons.
On Jan. 1, 2012, I had a headache. I had trouble focusing my eyes. I didn’t look gorgeous. But I had to take a picture to launch my new 365 project. Photo by BigTallGuy.
It’s early in 2012 and things are already off to a crazy pace. You’re making plans to make this your best year yet and that means events, new classes and education, site improvements and more. Busy happens. But regular posts are a big part of keeping the SEO crawlers coming back to your site. So if […]