While content marketing is an important part of your Raleigh business, that content doesn’t always have to be a blog post.
A lot of what’s out there is boring. Some of it has to be, sure. But in some cases, companies spend a lot of time and money creating content that is neutral and professional to the point of being bland.
The content beast must always be fed, but sometimes, coming up with blog post ideas is hard. After all, if thinking were easy, everyone would do it. 🙂
While some articles have some useful information, a lot of them say the same old thing. That got me thinking: why are we all regurgitating the same old content?
Creating content is hard for some people. At a recent Raleigh networking event, several people asked me, “How do you create content for someone else’s business?”
Small business owners have all sorts of reasons for not producing content. Two simple truths spell out why you shouldn’t make excuses.
I recently mentioned how important it is to employ good content to make Google happy. But what is “good content”? This week, some ideas about what that means.
More and more people are content consumers and curators these days. What happened to all the content creators? Photo by Lea-h.nicor.
It sounds like a confession, “Uh, is this thing on? Oh. Hh-Hi. My name is Jennifer, and I um, well, I have cockroaches.” Still my battle against the bugs is teaching me a thing or two about content. Photo by Kodomut/Flickr Creative Commons.
Content is King. That’s lesson No. 1 from the SEO experts. I know because they told me during a monthly meetup group geared toward teaching the ins and outs of SEO. Yes, you should check your meta tags, and yes, there are lots of other aspects of SEO. There is not just ONE magic click […]